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Ecommerce world on Snapchat

A Snapchat transition from the underdog to the dark horse of social media is underway. In fact, over 187 million active users can’t be wrong. While Snapchat is building up its advertising roster, more and more industries notice this mobile app as a promising destination for their business. E-commerce is knocking on the Snapchat door too.

Before a business considers encroaching into a novel, quite unknown territory, it has to brace itself by making two following basic moves: doing research and seeking solid examples (case studies) to authenticate further steps. Until recently, Snapchat was terra incognita for the e-commerce world. Snaplistings case was struggling to emphasize Snapchat shopping potential. Evan brand has tried to do something similar. It was just a drop in the ocean.

Finally, change of direction has come. Latest marketing campaign related to Nike’s AJ III Tinkers demonstrated a great potential for e-commerce entities on Snapchat. Social media selling reached a completely new, ingenious level. There’s nothing for it but wait and see.

However, what can Snapchat offer for this industry on organic level now? A lot of things. First of all, accessibility to early adopters but also vast targeting possibilities to consumers of premium products. Second, creating an extraordinarily engaged community - thanks to unique one-on-one communication style. Third, domination by next generation aka young people (40 and under). Fourth, gaining a high quality traffic.

To date, these stats have convinced many e-commerce businesses to start snapping. So what did we do as things stand? We picked them and collected here - in one place. Don’t be surprised that this list will be changing, expect it to grow with time.


Amazon

Snapchat: amazon


Blink Boutique

Snapchat: BlinkBoutique


Chubbies Shorts

Snapchat: ChubbiesShorts


Def Shop

Snapchat: defshop.com


Dormify

Snapchat: dormify


Feat Socks

Snapchat: featsocks


Fendi

Snapchat: fendi


Happy Socks

Snapchat: thehappycrew


HoopSwagg

Snapchat: hoopswaggdotcom


Hot Topic

Snapchat: hottopic


Ivory Ella

Snapchat: shopivoryella


Joanie Clothing

Snapchat: joanieclothing


Lauren James

Snapchat: laurenjamesco


Lily’s Shoes

Snapchat: lilysshoes


Littlewoods Ireland

Snapchat: littlewoodsirl


River Island

Snapchat: riverislandsnap


Shop Hopes

Snapchat: shophopes


Shopify

Snapchat: shopify


Sophia Webster

Snapchat: sophiawebster


Zendesk

Snapchat: zendesk

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